Designing footer is equal important as header and their elements too. Visitors may not look header but they will stick on your ending which is footer. It is the only section where we can mention special offers, featured products, blog links and social media icons as well as subscription options. However, many designers neglect to design footer element and set those elements in other section or in header which seems not good. Footer is not the location for content or great design but users always look information in this area.
How can you organized your footer and what elements you include in it? There are some tips given below which helpful to make footer significant important same as header.
- Make simple Design.
Simple design will really look effective when the information is more. The foremost reason is that you will make designs and you have a lot of things to mention in footer then it will be distractible and visitors will not take efforts to see the information. Try to avoid unnecessary clutters and put more space with purpose. Pay attention about the size of footer.
- Give Navigation links to your information.
Easy navigation links will provide flexibility to your visitors. The foremost page which is “About Us” and “Contact Us” should be very easy to navigate because visitors will see your company What you are? And How they connect with you? Apart from these two pages, you can add “Portfolio” and “Blog” links. Make it easy to find information. You can include some navigation links in your footer depending on your requirement.
- Include Basic Contact Information.
Although you have included link of while contact information as “Contact Us”, you should include relevant information such as your main contact number, your postal address and your email address. Where visitors can immediately contact you.
- Include Social Media Icons.
Creating social media icons will give good impression and it is beneficial to you whether visitors connect with you personalized social page. Make these icons effective by using buttons or any designs and give hover effect that focusing to visitors.
- Give accurate Subscription button.
Reach to the maximum customers, you need to include proper subscription button which can be more helpful. The more appealing your footer would be, more inclined will be the visitors to click on it. It will be look more attractive in to your footer section.
- Include Copyright.
A single line is more important to your website. It can save you and make trustful to visitors who read this line. Make is in effective design that highlight the line. A copyright notice can be including the small, circular “c” symbol. The text often includes the year of organization and name of the copyright owner.
- Include effective Call to Action.
Give the visitors options to do something while they are on footer section. Include a box to sign up for an e-newsletter. The attractive Call to Action buttons will steer the users to click it and get the information in detail. Give proper spacing to the button that will look more effective.
- Give Space to your Footer elements.
Spacing is also more important in footer because it seems congested if footer size is limited and information is more. Leave plenty of space between text, line and each element which you have included in your footer. Try to make partition vertically in two to three columns so that space will be maintain and also look readable and effective.